Online Marketing With Facebook

I’m a daily user of Facebook. I get on Facebook like almost every day or multiple times a day. Facebook is used for social networking but it can be used for online marketing. Websites like Facebook and twitter have

become super popular. Now businesses have caught on to the hype and they have joined in. They have found that so many people have joined these social networking sights. They realized they can boost their sales with online marketing on these sights. You might ask yourself how does posting ad on these sights like face book help if it is a social networking sight. Well I am going to tell you.

When Posting on Facebook you have to make a profile page so that your online marketing strategy will work. The full-detailed page becomes available once people connect to you and it is your opportunity to create an impression and stamp your personality. You should install relevant applications based upon your niche and objectives. Here is a link to best Facebook marketing applications. A good online marketing strategy when it comes to face book is to look at the Facebook groups. You can set up (or join) a group on any topic. Within groups you have the ability to post text, discussions, photos, videos and links. As the owner of a group you can also send out messages to your members as often as you like. Members of groups can invite others to join and so it possible for a group to grow exponentially in a very short time. With popularity comes spam – so you will have to devote more time to moderating your groups as they grow larger.

When it comes to online marketing with Facebook you have to think about Facebook pages.A Facebook page can include HTML, Flash and Facebook applications. Fans can sign up to your pages (and pass them on to their friends) and you can again send messages. Pages are monitored more closely by Facebook.The News Feed is what you everyone sees on their login page. It is a summary of what’s going in your Facebook world – what your friends are doing, which applications they are installing, which groups they are joining – even simply changing their image, you get to know. Consider this for a moment. In our viral marketing campaign, we connect with others and when they connect; their connections see the connection through their News Feed. Should some of their friends decide to connect, then their friends see the connection. And the chain reaction goes on.

Facebook and all these other social networking sights have turned online marketing into or almost turned into viral online marketing.The secret of Facebook marketing is to apply what Malcolm Gladwell calls ‘The Law of the Few’. There are three types of people who have disproportionate impact on others – connectors (know lots of people), mavens (find new information) and salesmen (persuaders). These are the people that you want as fans for your pages and members of your groups. How do you make this happen – by offering something of value to them? I love Facebook and now local or small businesses have caught onto online marketing with Facebook. Ahhh…Technology